What templates do
Templates give you a starting point for campaign setup so you are not building the entire structure from scratch. They help shape copy, positioning, offer framing, and launch flow defaults.
Instead of treating templates as decoration, SideKick uses them as an operational starting point for real launch work.
How categories and industries affect template selection
Industries and categories help narrow the right campaign structure for the kind of business you are running. This keeps the template library easier to browse and makes it more likely that the starting point already fits the business.
A cleaning business, a landscaping crew, and a fitness studio each need a different offer and lead flow, so categories and industries help SideKick organize those differences clearly.
- Industry narrows the business context
- Category helps group similar campaign types
- Template content reflects both the offer and launch style
How to choose the right template
Look for the template that matches the offer and desired response. If you want a lead submission, choose a template built for Lead Form or Landing Page behavior. If the goal is phone calls, use a Call Now structure instead.
The best template is the one that matches the real user action you want after the ad is clicked.
- 1Choose the industry that best matches the business.
- 2Review the available template options.
- 3Check the ad type and CTA behavior before launching.
- 4Open the template and confirm the campaign flow matches your goal.